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Social media platforms keep changing!

Social media platforms keep adding new features to ensure brand and feature evolution based on well-researched user needs and behaviours. We know sometimes it is difficult to keep track of new or removed features. So, here is the latest round-up on what has changed lately.   Facebook

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Round up of Facebook’s new features – Pt 1

New ways of engaging with your audience and even your friends Facebook Marketing with the newly added features gets even more interesting for marketers. The social media giant keeps innovating with new features that you suddenly realise you always needed. We know it’s a bit difficult to

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Breaking a myth: Social media marketing for B2B businesses!

B2B businesses still believe that social media marketing is not for them. Even to this day B2B companies are still sceptical of the benefits of social media for their business. Nevertheless, social media marketing done in the right way is very effective for B2B companies. We will

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Digital Marketing: Real Estate company’s way to increase sales

Nowadays, companies in every sector need to have an online presence. Many already have a website and are present on social media but is it done intelligently, is it attracting potential client and more importantly has your online presence been able to provide you with solid leads?

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Should you hire in-house or outsource to a digital marketing agency?

The trend since a few years is for companies to hire an in-house team for their digital marketing. The main reason that companies put forward is that an in-house digital marketing team is more connected to your companies and your brands. They have an in-depth knowledge of

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Facebook Dislike button is here! (But it’s not how you expected it to be)

Facebook Dislike button is here! (But it’s not how you expected it to be)

Facebook replaces its ‘dislike’ button alert with emojis. These new emojis are believed to be the final version of the long-rumoured dislike button. See the long-rumoured story: Facebook Dislike Button Alert! When Facebook’s CEO Mark Zuckerberg announced that the company was very close to launching the dislike

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Surface Book by Microsoft, the new MacBook Pro Killer?

Surface Book by Microsoft, the new MacBook Pro Killer?

What if we can do for laptops what we did for tablets? questioned Microsoft device chief, Panos Panay. We made the ultimate laptop. We made the Surface Book. Microsoft launched its first, long overdue, laptop as part of a collection of New Windows 10 products. The Surface

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Facebook to be rolling out 5 brilliant updates for its users!

Facebook to be rolling out 5 brilliant updates for its users!

Facebook is about to get lively and animated. The decade old social network is presenting five new and innovative changes to user profiles: 1. The option to pin featured at the top of your profile One of the biggest feature to be rolled out is the option

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Coke’s “Share a Coke” campaign – A marketing success

Coke’s “Share a Coke” campaign – A marketing success

Have you got your personalised can yet? Yes? We also have… It seems most of us have already joined the fun #ShareACoke campaign. However, do you have an idea as to where and when did Coca-Cola start this marketing campaign? Well, it all started in Sydney, Australia

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360–Degree video on Facebook

360–Degree video on Facebook

On the 23rd of September, Facebook introduced the 360 degree video to its newsfeed that takes users a step closer to virtual reality, permitting the users to experience the video by looking around in every direction. Users can now discover the videos by dragging their cursors in

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