PPC ADVERTISING (SEM)

Tap into the power of Search Engine Marketing and witness enhanced visibility and traffic to your website.

Search Engine Marketing or SEM is the process of using paid advertising to make your website visible across search engines and target relevant traffic. It brings quick results to your business as well as allows for precise success tracking.

Our

Process

Define Campaign Goal

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Having a goal is pivotal to shape and guide your campaign effectively towards the result you want to achieve for your business.

Keyword Research

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We conduct keyword research to get valuable insights into the queries that your target audience often searches for throughout the buyer’s journey. Applying these keyphrases helps increase the performance of your ads.

Create Google Ads

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Developing an effective ad requires the proper setting of your budget, keywords, landing page, creatives as well as connecting your account to Google Analytics.

Bidding & Monitoring

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Managing bids is an important part of maximizing the results of your ad campaigns. It influences the amount of traffic your ads receive and the Return on Investment they generate.

PPC Advertising in Mauritius

PPC or pay per click is still confusing to some, they do not completely understand the concept of PPC and thus, fail to see the benefits of it for their own business. To make it clear for you, PPC is an online paid advertising campaign that displays your advertising on search engine results pages. Now you must be wondering: “but why is it called ‘Pay per click advertising?” The idea behind it is that your advertising will be there but you only pay when a potential customer clicks on it and enters the website. How cool is that?

So, if you have not yet jumped into PPC, or have not yet given it much attention until now, have a look about the following advantages of PPC, whether you are a successful brand or a start-up:

You only pay when a potential customer clicks
It allows you to target specific geographical areas
You get fast and instant results
It allows you to decide about the cost of your campaign
Free exposure for those who do not click

Along with search engine optimization, PPC can create even more benefits for your brands. Even if you are new to it, there is no need to worry, Sphere Media Technologies is here to help! Once your PPC campaign is set, you are set to go and your website visitors will definitely increase. Our experts also ensure ongoing optimization of your PPC campaign.