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The whole Social Media size guide

The whole social media size guide

Social Media size guide

Looking for a Social Media size recommendation for you or your business?

We are aware of how challenging it may be to locate templates with the appropriate dimensions. They always seem to be a little off, so we thought we’d make a simple package or list to make it easier for other designers to get the template sizes correct. We also emphasize the safe zone for your material within the templates, so you won’t lose any ground there.

Instagram, Facebook, TikTok, Twitter, YouTube, Pinterest, LinkedIn, Behance, and Dribble templates are available here.

Instagram 

It’s crucial to understand that Reels has recently attracted greater attention for Instagram. Reels is a direct outcome of them trying to stay up with Tiktok’s fame. They recently disregarded IGTV in favor of a brand-new type of Instagram-exclusive video content. To find out what they’ll come up with, we’ll have to wait.

Instagram’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Stories – 9:16 ratio, Upload a tall image / video, Recommended size: 1080×1920 px, Safe zone: 1080×1420 px 250 px padding from the top + bottom.
  • Reels – Upload a tall image / video, Recommended size: 1080×1920 px,
  • Safe zone: 1010×1280 px
    • 220px padding from the top
    • 420px padding from the bottom
    • 35px padding from the sides
  • Carousels:
    • Square: 1080×1080 px
    • Portrait: 1080×1350 px
    • Landscape: 1080×566 px

Instagram

Image courtesy: Image Source 

Facebook

It’s up to you to decide whether Facebook is better than a master of one or has become sort of a “Jack of all trades, Master of none” situation.

Facebook’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Profile cover – Recommended size: 820×312 px, Upload a wide image, For smartphone: 640x360px
  • Group & event cover – 2:1 ratio, Upload a wide image, Recommended Size: 1200x628px
  • Stories – 9:16 ratio, Upload a tall image / video, Recommended size: 1080×1920 px, Safe zone: 1080x1420px 250px padding from the top + bottom.
  • Reels – Upload a tall image / video, Recommended size: 1080×1920 px,Safe zone: 1010×1280 px
    • 220px padding from the top, 
    • 420px padding from the bottom, 
    • 35px padding from the sides
  • Ads – Square: 1:1 ratio, Upload a square image Minimum size: 600×600 px, Recommended size: 1080x1080px 
  • Post – 1.91:1 ratio, Upload a wide image, Minimum size: 600×315 px, Recommended size: 1200×630 px
    •  For a carousel 1:1 ratio, Minimum size: 800×800 px, Recommended size: 1200x1200px

Facebook

Image courtesy: Image Source 

Twitter

What else can be said? Twitter has been expanding on its fundamentals while staying quite close to them. We disagree with some of the changes, while we think others could increase interest in the outdated but still useful social media site.

Twitter’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Header photos – Upload a wide image, Recommended size: 1500×500 px
  • In-stream photos – 16:9 ratio, Upload a wide image
 Recommended size: 1600×900 px
  • Card image – 1:1 ratio, Upload a square image, 
Recommended size: 120×120 px
  • Ads: 
    • Lead generation cards: 800×200 px
    • Website cards: 800×320 px

Twitter

Image courtesy: Image Source 

TikTok

Without a doubt, TikTok is now a significant actor in the social media sphere. Since vertical videos are the only sort of content available on TikTok, the proportions are pretty simple. 

TikTok’s Size Guide

The 1080 by 1920 resolution of a TikTok video. Their aspect ratio should be 9:16. The borders of 1: or horizontal videos will likely be visible because they won’t fit the entire screen.

  • TikTok video size is 1080 by 1920. 
  • TikTok videos on iOS can be up to 287.6 MB in size,
  • TikTok videos on Android can be 72 MB.

TikTok

Image courtesy: Image Source 

YouTube

In an effort to compete with TikTok, YouTube created YouTube Shorts, an odd addition to the website where you can only see videos that have been placed on Tiktok and YouTube shorts with the TikTok watermark appearing.

YouTube’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Banner – Upload a wide image, Recommended size: 2560×1440 px, For smartphone: 1235×338 px
  • Thumbnail – 16:9 ratio, Upload a wide image, Minimum size: 640×360 px, Recommended size: 1280×720 px
  • Watermark – 1:1 ratio, Upload a square image, Recommended size: 150×150 px
  • Ads:
    • Display ads: 300×250 px
    • Display ad long: 300×60 px
    • Overlay ad: 480×70 px

YouTube

Image courtesy: Image Source 

Pinterest 

The visual moodboard of the globe, where you can quickly locate pictures that you need to express a specific emotion, thought, or aesthetic.

Pinterest’s Size Guide 

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Profile cover photos – Upload a wide image, Recommended size: 800×450 px
  • Pins – 1:1 or 2:3 ratio, Recommended size: 1080×1920 px or 1000×1500 px, Max. 20 MB
  • Infographic pins – 1:3 ratio, Upload a tall image, Recommended size: 1000×3000 px
  • Stories – 9:16 ratio
    • Photo Recommended size: 1080×1920 px, Max. 20 MB
    • Video: 1-60 sec. Long, 100 MB max
  • Ads: 
    • App install ads: 1000×1500 px
    • Carousel pins and ads: 1000×1500 px, 1000×1000 px
    • Shopping ads: 1000×1500 px

Pinterest

Image courtesy: Image Source 

LinkedIn

The distinction between work and personal life appears to be eroding as it gets increasingly socially integrated. You notice features like stories being implemented and disappearing as it turns into more of a “Facebook for work things.”

LinkedIn’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Profile cover photos – 4:1 ratio, Upload a wide image, Recommended size: 1584×396 px, Max 8MB
  • Blog post – Recommended size: 1200×627 px
  • Ads: 
    • Company logo size for ads / spotlight: 1000×1500 px
    • Spotlight ads custom background image: 300×250 px
    • Sponsored content images: 1200×627 px

LinkedIn Company Page Size Guide

  • Page cover: 1128×191 px
  • Life tab main: 1128×376 px
  • Life tab custom modules: 502×282 px
  • Life tab company photos: 900×600 px
  • Square logo: 60x60px

LinkedIn

Image courtesy: Image Source 

Behance 

A useful location where artists may present their work through a social networking platform designed to accommodate your own use cases. You have the freedom to display your work anyway you see fit.

Behance’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Shot – 1400 x Infinity px, you can upload as much as you want. Use a JPEG, PNG or GIF, Cut your post into multiple sections to enhance the loading time
  • Cover images – Recommended size: 800×623 px
  • Profile banner – Recommended size: 3200×410 px

Behance

Image courtesy: Image Source 

Dribble 

It serves as a platform for creatives to display their work, similar to Behance. It’s the spot we go to, along with Behance, when I’m feeling uninspired and in need of an idea boost. This generally inspires me to start outlining notions and ideas in sketches.

Dribble’s Size Guide

  • Profile photo – 1:1 ratio, Upload a square image. Minimum size: 320×320 px, Recommended size: 800×800 px
  • Shot – 4:3 ratio, Upload a JPG, PNG or GIF – max. 10 M, Recommended size: 2800×2100 px
  • Video shots – 4:3 ratio, Upload an MP4 – 24 sec. – max. 20 MB, Recommended size: 2800×2100 px
  • Masthead [Pro Only] – Upload a JPG, PNG – max. 5 MB, Recommended size: 1600×1200 px

Dribble

Image courtesy: Image Source

As a Digital Marketing Agency in Mauritius, we believe that to make sure your upcoming social media updates are as effective as possible, we included all image sizes for different social media sites.

Read more: https://spheremedia.mu/graphic-design-photography/

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